Novacolor @ Design Week, Milan


Novacolor is one of the protagonists of Milan Design Week with an intense program of events: first of all, the official preview of the Virtual Reality, a project developed for Novacolor showrooms in Italy and worldwide. The experience allows the customers to approach Novacolor world in three moods (Green Contemporary, Vintage, Industrial) and to get closer to the company’s range of decorative finishes - Metallics, Minerals, Oxidation, Concrete and Wall2Floor – suggesting also the perfect colour combination with the flat paint MATmotion.

Novacolor signed an agreement with Design Open Spaces (DOS), in partnership with the municipality of Milan and the support of the School of Design “Politecnico di Milano”, with the mission to upgrades “forgotten spaces” that were even never open to the public.

In our space located in the heart of Brera district, at Corso Garibaldi 91, Novacolor launches the concept Broken Nature, the beauty of time.

The space is open every day, from the 9th until the 14th of April, from 10 am until 6 pm.
​Please check the official program with all the special events.