Celestia_Wall Painting, the soft-touch coating chosen for the new Rubelli catalog


Rubelli, a historic Venetian company that creates, produces and markets textiles for furniture and fabrics, has chosen Celestia_Wall Paiting by Novacolor for the five moodboards included in his textile collection catalog 2021 “Di Varia Natura”.

The creative and stylistic direction is that of Studio Salaris, which uses a powerful and contemporary language to provide creative advice to companies interested in communicating its high aesthetic value. 

In the dedicated shots, each peculiarity of Celestia_Wall Painting takes shape and substance through the shelves and walls of which it is the protagonist: the decorative painting with a "Soft Touch" effect allows to obtain chromatic solutions with deep and tactile visual sensations, reproducing surprisingly warm and comfortable emotions, in tune with the current trends in interior architecture that seek, in addition to decoration, also the well-being of users thanks to the formulation with low VOC and zero Formaldehyde. A true visual vehicle of comfort and welcome.

The end result is a perfect match between the creativity of Studio Salaris, the elegance of the Rubelli Group's products and the Italian style expressed by the colors of Novacolor.