An Italian history
Novacolor was first established in 1982, in the heart of one of the most productive areas of Italy. Through the years, thanks to the intuition and creativity of the management, and to the careful selection of high quality raw materials, Novacolor expanded, thus offering architects and designers worldwide a complete assortment of textured effects and polished plasters, for interiors and exteriors, as well as wall coatings for modern or historical town settings.
In 2009 Novacolor became part of the San Marco Group, a leading Italian manufacturer in the production of paints and varnishes for the professional building industry, with 7 manufacturing plants worldwide and 6 brands.
Both companies benefit from the new set up, in terms of know-how and credibility worldwide, while Novacolor becomes internationally known as reference for high-end architectural coatings and interior paint effects.