Novacolor launches

  A month after the presentation of the mysterious Novacolor Black Box, Wall2Floor returns with a new digital project. The website  - entirely dedicated to the multi-layer system for the decoration of seamless walls and floors – is now online.  The website is aimed to meet all the requests: not only those coming from architects and final users who look for a revolutionary product, but also and above all, the requests of masters of decoration that need a reference point for their projects. A tutorial video will guide them step-by-step in the application of Wall2Floor, like a virtual assistant.  Bilingual, intuitive and mobile-responsive, the new website permits the user to select with a simple click one of the  five Wall2Floor systems  proposed by Novacolor - Urban, Commercial, Office, Outdoor, Wellness – and to choose the type of surface to be applied on among  traditional concrete screed or ceramic/tiles,  and among  horizontal or vertical surfaces.  Once these features are selected, the website provides the user with  a customized tutorial video, chosen among the 36 variants available.  Wall2Floor is the ideal decoration for both old-fashioned and contemporary spaces, offering chromatic solutions with an innovative touch. Wall2Floor gives birth to original and minimal surfaces, reminding to an essential dimension where the real luxury is a  concrete and natural elegance.

Novacolor at Biennale of Architecture - Venezia Pavillon

  28 May – 27 November 2016 15th International Architecture Exhibition - Venezia Pavillon   “UP! Marghera on stage” Novacolor, the story of color   Color has always been the protagonist of worldwide architecture. Colors and shapes are the sign of human creativity, a speachless story about the current status of the society.  The path created by the new edition of the Biennale of Architecture in the Venezia Pavillon - focused on the recovery of those parts of the city left in decay such as the industrial area of Marghera - is for Novacolor a new occasion to tell a story throughout the color.  In the last years, Novacolor has been partner of many other important events, internationally recognized. To mention some of the most recent, the latest Biennale of Architecture curated by the famous U.S. Architect Libeskind; Superdesign Show during Milan Design Week, HOMI exhibition in Milan. To decorate Casa Tre Oci during the exhibition dedicated to the famous photographer Helmut Newton (7 April - 7 August 2016), Novacolor has selected the most modern colors of MATmotion. During Milan Design Week Novacolor organized the ThakYou Show dedicated to all the architects and applicators working with Novacolor products.   The distinguishing features of Novacolor's plasters and decorative paint effects create powerful design and sophisticated spaces. Not only walls but works of art, cutting-edge interior and exterior decors with trend-setting architectural volumes. Design in now “available” and affordable for everyone, with a new concept of recycling that respects history and architecture.  Both traditional and contermporary, MATmotion by Novacolor interprets the English tradition mixed with the Italian taste. MATmtoion is a super matt emulsion, washable, anti-drop with low emissions of volatile compounds, indicated for interior walls and floors.